Hi, I am Hammad From Lahore, Pakistan. I had been working as an Art Director for some of the leading brands in Pakistan for the past 10 years. Given that sometimes this kind of work becomes more about the unreasonable deadlines and the brand guidelines and not so much about creativity.
Ironically, I learned most of what I know about graphic design after school, in my free time during the long working hours. That’s where I was introduced to giants like Paul Rand, David Carson, Stefan Sagmeister and many more. Seeing their work introduced me to completely new avenue and paths and I realized how much more forms of art the world has to offer.